From a blogging perspective I’ve been pretty quiet lately. The past couple of months has been the final push in training our teams and preparing to “Wake Up” the wireless industry with The Belief Project from U.S. Cellular®. Although time consuming as a leader responsible for training associates for launch, the preparation was worth it as our company sought to change the way wireless companies do business. I am extremely proud of my team for their additional commitment to learning and creating an enhanced customer experience. Additional pride is felt in knowing I work for a company that is focused on creating an environment that gains and retains customers with forward thinking programs, and rewards for loyalty. In today’s corporate world there are not too many people that get as excited about the company they work for as U.S. Cellular® associates do.
Anyways, “shop talk” aside, back to the reason for this post today. Today I had the day off but for the most part I felt under the weather today, the start of a cold I presume. Unfortunate, as I would have loved to enjoy the beautiful day outside on a hike or even doing yard work; there is lots to do in the way of yard prep for winter. Instead I spent the day indoors juggling a fussy baby (we’re sick at the same time) and trying to put together a presentation on leveraging Twitter for business. I was recently asked to discuss how I have built a large repeat customer base and utilized Twitter to provide a heightened degree of customer service for the WCTC DECA Organization. I was honored to have been asked, and will be speaking this Wednesday morning.
After giving some thought as to what my discussion will entail, I have decided to pull from a several resources. For starters I am going to draw from a presentation I gave to my BNI chapter which covers an overview of what Social Media is and how it can be a low cost and highly effective tool for business. I will also be pulling from a blog post I wrote regarding Three Themes for Success in Social Media. In addition to those items I am going to pull from the successes I have found in building a customer base and creating a high level of customer service via Twitter.
I am looking forward to the opportunity to share what I found has worked in building my personal brand, and creating loyal customers. There is significant potential in leveraging Social Media to create an impression on people as well as build your business. Hopefully sharing my journey on how I’ve developed new and repeat business through Twitter will allow others to find their niche as well.